Wednesday, 9 November 2011

Film title:

Completed by: Me

Nicola, Chloe and I created our design of a film title which we created on pixlr.com. Our aim was aim was to create a mysterious, yet haunting feel to the title, which instantly grabs attention to the target audience. Here is our film title:

              



Connotation: Black Background
Denotation: We placed our title on a black background as it created a uncanny, yet haunting appearance. Many people associate black with darkness, evilness, unfairness and sadness. However, within nature, black represents the quintessence of undesirable matter. When first looked at, black instantly indicates to me that the hatred and isolation the film is producing.


Connotation: White writing
Denotation: The white scratch like writing creates a rough, thrilling atmosphere, implying that the main characters incisions have been attacked and wanting to escape by the way the writing is distorted and seemed to be shown as if the individual who has written it is in a rush. The colour white represents, innocence, purity and goodness which creates a contrast on the aggressive black background. This connotes to the audience that within the storyline, there is some virtue within the main character, however, with a dark, enigmatic twist. (Good and Bad side to the character). In addition, the white writing stands out and captures the audiences attention as its creates a contrast with the two harsh colours against each other.

Connotation: Red apple 
Denotation: We found a dark red apple which relates to the storyline we have created, however when instantly looking at the title, we would not think that it is related to the film 'Snow White'. Although, the red apple brings a blaze of colour within the title which people would not expect in a opening title, as usually they are plain with no images. The title is 'The Black Apple' however, the apple is red which poses a question on the audience.



How did we create this?



Firstly, we went onto 'pixlr.com'. Once we have clicked into 'create a new image' a box appears to adjust the size of the page we would like to use, which then we altered the sizes to a 400 by width and 360 by height and then click 'okay; which came up with a blank, white page.We created a black background, using the 'Paint Bucket Tool,' then adding a text box with the writing 'The Back Apple' which we instantly knew that we wanted the colour of the writing to be white. We then experimented with various types of fonts, however came across this front, named 'chiller,' which was size '72'.We particularly admired how the writing looks as if its been scratched in. Lastly, we went into 'Google Images' typed in 'Red apple' and uploaded a picture onto 'pixlr', cutting the white background out from the image, which then we used the 'Move Tool' to adjust where we wanted the apple to be placed within the title, we then cropped the image. The title is placed within the centre of the page.


Conclusion:
In conclusion, i particularly admire the title we have created as i find its different to other thriller movie titles which is something we wanted to audience to see, its very effective by the way the writing looks as if its been scratched dastardly into the harsh background, connoting the character is in a dangerous location which is a large aspect we wanted to portray. The way the text slightly covers the apple is creative and is a unique way to portray a large visible feature of our film opening. I do think that this is a success as its not over crowded with ideas and lets the audience question certain aspects of the style of the opening. This is capturing the thrilling, vulnerable atmosphere of the main character which we want the audience to feel.  

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