Textual analysis - 'Universal Studios'

Completed by: Me


Universal Studios

Universal studios have made many famous, global films which include:

• Jaws
• Drag Me to Hell
• Nanny Mc Phee
• Bridget Jones
• Charile st. Cloud
• Mumma Mia
• Dawn of the Dead
• Leap year

Universal Studios is an filming and editing company, creating films from a variety of genres including comedy, horror and thriller.

The logo of 'Universal Studios' consists of the title name. Within this text the logo creates an extremely powerful and submission atmosphere that suggest that the company is very controlling. The text is capitalized creating a three-dimensional image implying that the company creates bold films, and demonstrates that the company is not afraid to stand out and create different films. The text is in the centre of the logo which catches the audience's eyes.The text is gold which suggests that the films make a lot of money, are high standard and as the text is wrapped around the earth is creates a sense of power and demonstrates that they create films in every genre.

The earth behind the text presents a sense that the films are shown globally, appeals to all audiences and portrays a sense of community and friendly culture, also portraying that the company is successful and known worldwide. The stars within the background implies that the company produces high standard films. In addition, the background also creates a sense of realism and this in result, makes the films more credible, also portraying that the company will do anything to create a production The stars within the background may represent the astonishing film stars the company has in their films. Lastly, the glow around the earth can suggest that the films creates are friendly and shines brightly among other films. The range of space within the logo presents that the company will go further lengths to create an exciting film.